Brand Analytics

Brand Analytics

Brand Analytics is a Social Media Monitoring and Analysis System. * Data acquisition from all sources, namely social networking sites, video hostings, map services, public channels and messenger chats, review websites, forums, blogs, marketplaces, online media, newspapers, magazines and federal channels. * All types of messages and data: message text, recognized picture texts, video transcripts, check-ins, stories. * High number of metrics and message attributes, coupled with configurable data-segmentation system, makes it possible to solve a widest range of problems, from reputation control and real-time marketing to in-depth research. * Automatic recognition of mentions sentiment with 85-90% accuracy. Machine-learning algorithms categorize messages, identify media-space trends, aggression, recognize texts in images, etc. * Configurable alert messages via mobile app, Telegram or email. * High level of automation for quick analytics: automated tagging, trend detection, personalized reports, filtration of various kinds of spam and irrelevant messages. * Simple and user-friendly interface makes preparing most complex analytic reports possible in minimal time. * Monitoring mentions by geo-tags and check-ins Sources. * Social networking sites: VK.com,OK.ru, Instagram,Facebook, Twitter, YouTube, etc. * Blogs, forums, review websites. * Telegram channels and public chats. * Mass media. * 40K sources.

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